KFC has joined the current trend of fast-casual restaurants and created a new concept store offering a more varied menu of burgers, burritos and salads to capture the young urban crowd. The Great Indoors teamed with Designworks, a branding and design agency, to deliver a holistic brand experience and spatial design. Warm timber, black industrial metal, concrete and highlights of the KFC red brand colour combine with hyper-modern graphics to create an enticing environment. The new store's success has seen the concept expand into other urban centres across Australia.